ABOUT

Pretty Privilege was born from a place of pain, transformation, and purpose. For a long time, I struggled with my own reflection — not just in the mirror, but in life. I didn’t always feel worthy. My voice often went unheard, my confidence wavered, and “pretty” felt like a word that didn’t belong to me. I know what it’s like to feel invisible, overlooked, and disconnected from your own power.

But over time, I realized something important: beauty isn’t defined by perfection or outside validation. True beauty is rooted in confidence, self-love, and embracing your essence. That revelation sparked the creation of Pretty Privilege  not as just a clothing brand, but as a movement for every woman who has ever questioned her worth or felt unseen.

The name Pretty Privilege carries dual meaning. Society often talks about it as something exclusive  a privilege reserved for a select few. But I chose this name to reclaim it, to redefine it. My brand stands as a reminder that every woman deserves privilege: the privilege of feeling confident, powerful, feminine, and unapologetically herself.

Every collection and every set in Pretty Privilege carries meaning.

• Timeless (Black) reminds us that confidence never fades.

• Mocha represents being grounded yet bold.

• Sage symbolizes growth and renewal.

• Blossom is about flourishing into your true femininity.

• Siddity is unapologetic self-worth, high standards, and never shrinking yourself.

These aren’t just colors or clothes — they are affirmations you can wear, daily reminders that you are seen, valued, and powerful.

I created Pretty Privilege for the women who, like me, have felt unworthy, overlooked, or silenced. This brand is your invitation to stand tall, reclaim your voice, and wear your confidence like a crown.

Pretty Privilege is more than fashion — it’s a community, a lifestyle, and a movement of change. Together, we are rewriting the definition of beauty and creating a space where women feel empowered, celebrated, and unstoppable.